Because the world needs more beauty.
And ELENA LUKA has been making the world more beautiful for almost two decades.
The established fashion brand successfully rounded off 2023 with two new exclusive showrooms in Skopje and Tetovo.
The new showroom in Tetovo, with a concept and appearance according to world standards, was officially opened with a spectacular fashion show that was a perfect reflection of the art, uniqueness and glamour that ELENA LUKA has been creating for years, and thus continued its basic mission, to offer us the beauty that we all need.
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The lady who relentlessly invests herself in ELENA LUKA to always remain true to her mission and who profiled the fashion brand as a global one, the owner and general manager Elena Pandeva, once again showed what a professionally and perfectly executed event means, announcing a new significant chapter for the fashion brand.
– I know that we have done something truly extraordinary when the reactions of the audience honestly show it. And the reactions were fantastic and I will take this moment to once again thank all the dear friends of ELENA LUKA who made the event complete with their presence… ELENA LUKA has opened a new, very important page in her story which I know will bring many new successes and new friendships. Tetovo is getting a new fashion center that will bring world fashion trends here, and the audience here recognizes and respects that, which is extremely important to me, emphasizes Mrs. Elena Pandeva.
With an impressive fashion show, it announced the opening of a new exclusive showroom in a prime location in the center of Tetovo, in the Remol shopping center.
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Over 70 enchanting designer creations were paraded, delighting with ELENA LUKA's recognizable fashion sensibility.
Luxury and beauty in their most perfect form were displayed through a perfectly conceived concept, set in a fairytale setting.
Glamorous formal gowns, delicate cuts, rich handcrafting, fantastic tailoring, attractive and world-class designs, created a fashion story that will be told for a long time.
And when the doors of the new ELENA LUKA showroom open before you, in fact, a new exciting world opens before you in which fashion is essential and a world in which fashion is a universal language that connects us all. In this world of ELENA LUKA you are guided by the feeling of impeccability and refinement, which you will notice in every smallest detail, from the perfect craftsmanship of the models, to the perfectly designed ambiance in which each model has a special place with its own story.
On 400 square meters, in an interior that speaks the language of art, luxurious and glamorous in every aspect, selected selections of unique designer pieces are exhibited that carry the inimitable fashion expression of ELENA LUKA.
From lavish wedding dresses, glamorous formal gowns to unique ready-to-wear collections, the new ELENA LUKA showroom in Tetovo is the embodiment of all the qualities of ELENA LUKA.
– As a brand, we always make sure that the story is complete. And that means perfectly synchronized aesthetics in both the fashion and architectural sense. I must admit that we really tried our best to design the interior of the new showroom here in Tetovo, to match the unique and powerful aesthetics of ELENA LUKA's fashion designs. And you saw the result, I think it looks worldly and carries the recognizable character of the brand. On an area of as much as 400m2, ELENA LUKA will tell an unprecedented, exclusive story with a program that will include luxurious, yet modern designer pieces, formal gowns, unique collections and luxurious wedding dresses, because the audience here deserves it. Each program will have its own special place in the showroom, which will also be a special experience for customers, says Ms. Elena Pandeva.
And with special magic, the space dedicated exclusively to future brides is ennobled. Wedding dresses as if from a fairy tale, in a fairytale and romantic, luxurious ambiance.
-Brides always deserve special attention, and ELENA LUKA has proven to be a brand that pays exceptional attention to the treatment of its customers. For this very reason, in the new showroom, a special segment is exclusively dedicated to future brides. Not only from the aspect of creating a perfect wedding dress for them, but also to enjoy the entire process, with a maximum professional approach from the ELENA LUKA team, emphasizes the lady who leads the brand.
In terms of current trends for 2024 wedding dresses, the selection at ELENA LUKA is truly opulent and glamorous. Characteristic of ELENA LUKA as a brand is that each wedding dress is unique with its own character and stamp, just like the bride who will wear it on the most important day of her life.
Among the trends for the upcoming season are dresses with a glamorous aesthetic, made of luxurious fabrics, in voluminous cuts with a corset in the upper part with bare shoulders, but also such models in which the main emphasis is on the shoulders, which are emphasized and striking.
Another trend, which is also considered a timeless classic, are romantic wedding dresses in more relaxed cuts, which follow the silhouette, but are made of extremely exclusive French lace, which gives them a great dose of glamour and luxury.
Playing with cuts is always attractive when it comes to wedding dresses, so ELENA LUKA, in addition to including maxi wedding dresses in its selection, also offers midi-length or mini dresses, which are always an interesting alternative for brides who want a different bridal look.
What we put special emphasis on in the new collection are attractive capes as a fashion accessory that achieves a fantastic stylish and powerful effect.
In addition to ready-made wedding dress models, ELENA LUKA always focuses on custom-made exclusive wedding dresses, made to measure, which are a special fashion dimension and are at the level of a work of art with sentimental value for every bride.
ELENA LUKA has once again proven that it is a brand with timeless quality, always ahead of its time, a leader of trends, a brand that gives us beauty in its most perfect form.
Happy holidays from ELENA LUKA!
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