In an atmosphere filled with sophistication and style, ELENA LUKA hosted an exclusive closed fashion show for its VIP guests, presenting the new spring-summer collection. The event, which took place in the brand's atelier, was an opportunity for attendees to get up close and personal with ELENA LUKA's unique designs.
"ELENA LUKA has previously organized such events, but for many of those present this was a new experience. However, the ELENA LUKA club has existed for fifteen years, and in the past period we have realized similar events with our associates, clients and friends who follow our work. This time, I am especially glad that in the month of women, on the eve of March 8, we decided with the team to organize a meeting in our atelier and present the new spring-summer collection. The models were presented by beautiful models, showing different editions of the brand. I know the audience and expected positive reactions, but it was especially important for me to see how they would experience this show. We talked about fashion, the construction of the models, materials, as well as the adaptation of the creations according to the individual needs of the clients. Such evenings will become a tradition," emphasized Elena Pandeva, owner and general manager of ELENA LUKA.
The event also presented the concept of VIP gold cards, intended for members of the ELENA LUKA club, which provide numerous benefits and exclusive access to special fashion events, educational sessions and humanitarian projects.
"VIP gold cards are intended for members of the ELENA LUKA club. Anyone can become a member, but there are certain conditions for access. The club offers more educational activities related to fashion, discussions, promotions of new models, but also more frequent socializing. Anyone who follows ELENA LUKA and has a passion for fashion, whether as a profession or a hobby, can become part of the club. It is also important for us to encourage humanity, we will implement projects as a socially responsible company. The club will create opportunities for joint creation and development, in all areas in which ELENA LUKA is active - fashion, construction and media," said Elena Pandeva, owner and general manager of ELENA LUKA.
Part of the organizational team was fashion journalist and former model Snezana Sani Bogdanovska, who, with her many years of experience, guided the attendees through the impressive fashion story of ELENA LUKA, giving additional value to the presentation that the guests enjoyed.
"This event will elevate the Macedonian fashion scene. We have never had such events before, although the global fashion scene has been practicing them for a long time. In my long career as a model and fashion journalist, I see this as a fresh impetus for the development of fashion in our country. This idea may be old, but now it is being renewed, bringing new meaning to the fashion scene, presentation and culture of dressing," he said. Snezana Sani Bogdanovska. - fashion journalist.
"As a historian, it means a lot to me when I see the development of a Macedonian brand and inspiring creations. Tonight we saw beautiful materials, colors, the relevance of tweed and brocade, but also femininity, romance and nobility in the models. An exceptional show, and I wish success to the spring-summer collection of ELENA LUKA," she says. Natasha Kotlar Trajkova – Director of the State Archives – guest of the event.
ELENA LUKA has proven once again that fashion is a spectrum of inexhaustible possibilities, culture and inspiration. With such exclusive events, the brand continues to set new standards in the fashion industry.
More photos from ELENA LUKA's exclusive closed fashion show for VIP guests are available here:
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